[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.quprax.sk\/verit-influencerom\/#Article","mainEntityOfPage":"https:\/\/www.quprax.sk\/verit-influencerom\/","headline":"Veri\u0165 influencerom?","name":"Veri\u0165 influencerom?","description":"Influencer je povolanie dne\u0161nej doby. Je to \u010dlovek, ktor\u00fd m\u00e1 na soci\u00e1lnej sieti ve\u013ek\u00fa fan\u00fa\u0161ikovsk\u00fa z\u00e1klad\u0148u, m\u00e1 mno\u017estvo lajkov, koment\u00e1rov, reakcii a\u00a0zhliadnut\u00ed. Influenceri m\u00f4\u017eu vz\u00eds\u0165 z\u00a0r\u00f4znych oblast\u00ed ako napr\u00edklad make u part, modeling, nat\u00e1\u010danie vide\u00ed na youtube&#8230;M\u00f4\u017ee to v\u0161ak by\u0165 aj \u010dlovek, ktor\u00fd nedok\u00e1zal v\u00f4bec ni\u010d, len sa objavil v\u00a0nejakej reality show. Slovo influence znamen\u00e1&hellip;","datePublished":"2018-05-13","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.quprax.sk\/author\/#Person","name":"","url":"https:\/\/www.quprax.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"quprax.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.quprax.sk\/wp-content\/uploads\/img_a289491_w16582_t1531467811.jpg","url":"https:\/\/www.quprax.sk\/wp-content\/uploads\/img_a289491_w16582_t1531467811.jpg","height":0,"width":0},"url":"https:\/\/www.quprax.sk\/verit-influencerom\/","about":["Www"],"wordCount":357,"articleBody":"Influencer je povolanie dne\u0161nej doby. Je to \u010dlovek, ktor\u00fd m\u00e1 na soci\u00e1lnej sieti ve\u013ek\u00fa fan\u00fa\u0161ikovsk\u00fa z\u00e1klad\u0148u, m\u00e1 mno\u017estvo lajkov, koment\u00e1rov, reakcii a\u00a0zhliadnut\u00ed. Influenceri m\u00f4\u017eu vz\u00eds\u0165 z\u00a0r\u00f4znych oblast\u00ed ako napr\u00edklad make u part, modeling, nat\u00e1\u010danie vide\u00ed na youtube&#8230;M\u00f4\u017ee to v\u0161ak by\u0165 aj \u010dlovek, ktor\u00fd nedok\u00e1zal v\u00f4bec ni\u010d, len sa objavil v\u00a0nejakej reality show. Slovo influence znamen\u00e1 v\u00a0preklade ovplyvni\u0165. Influenceri nes\u00fa tento titul pre ich ve\u013ek\u00fd vplyv na rozhodovanie \u013eud\u00ed.Tento ich vplyv vyu\u017e\u00edvaj\u00fa r\u00f4zne firmy na to, aby influenceri propagovali ich produkty. Vedia, \u017ee klasick\u00e1 reklama je u\u017e u\u00a0\u013eud\u00ed mimo ich z\u00e1ujmu. \u013dudia maj\u00fa pocit, \u017ee reklamy s\u00fa zav\u00e1dzaj\u00face, prehnan\u00e9 a\u00a0rad\u0161ej ich presko\u010dia, prepn\u00fa, skr\u00e1tka si ich nev\u0161\u00edmaj\u00fa. S\u00a0pr\u00edchodom influencerov dostala reklama nov\u00fd rozmer. \u010clovek, ktor\u00e9ho \u013eudia obdivuj\u00fa a\u00a0vzhliadaj\u00fa k\u00a0nemu zaves\u00ed na sie\u0165 fotku s\u00a0ur\u010dit\u00fdm produktom. Fan\u00fa\u0161ikovia maj\u00fa k\u00a0nemu d\u00f4veru a\u00a0pomyslia si, \u017ee ak ich idol vyu\u017e\u00edva tento produkt, tak potom rozhodne nem\u00f4\u017ee by\u0165 zl\u00fd. Sta\u010d\u00ed u\u017e len zop\u00e1r riadkov o\u00a0tom, ak\u00fd je produkt skvel\u00fd a\u00a0ako ho doty\u010dn\u00fd influencer pou\u017e\u00edva na dennej b\u00e1ze a\u00a0efekt\u00edvna reklama je na svete.Je to ve\u013emi \u00fa\u010dinn\u00fd sp\u00f4sob reklamy, ke\u010f\u017ee produkt nepredstavuj\u00fa anonymn\u00ed herci v\u00a0reklamn\u00fdch spotoch ale osoba, ku ktorej si fan\u00fa\u0161ikovia vybudovali d\u00f4veru a\u00a0pova\u017euj\u00fa ho za priate\u013ea, ktor\u00fd by im neodporu\u010dil nie\u010do nekvalitn\u00e9. Treba si v\u0161ak uvedomi\u0165 jednu vec. Influenceri \u017eij\u00fa z\u00a0reklamy. Je to ich hlavn\u00fd pr\u00edjem. Sk\u00faste si len predstavi\u0165, \u017ee by naozaj pou\u017e\u00edvali v\u0161etky tie produkty, ktor\u00e9 propaguj\u00fa. Museli by v\u00a0k\u00fape\u013eni str\u00e1vi\u0165 minim\u00e1lne dve hodiny denne. Je a\u017e neuverite\u013en\u00e9 ako \u013eudia slepo nasleduj\u00fa t\u00fdchto \u013eud\u00ed a\u00a0s\u00fa ochotn\u00ed k\u00fapi\u0165 si produkt, ktor\u00fd vidia u\u00a0nich na profile. Kto by to bol povedal, \u017ee raz budeme podporova\u0165 \u013eud\u00ed, ktor\u00ed n\u00e1m podstrkuj\u00fa reklamu, ke\u010f doteraz sme \u0148ou tak opovrhovali?                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Veri\u0165 influencerom?","item":"https:\/\/www.quprax.sk\/verit-influencerom\/#breadcrumbitem"}]}]